This paper examines what social technology is and why it has become an important part of our lives. In particular, we will examine how Twitter made so much impact in reshaping our culture. And also, why twitter as a social technology, is growing in such an exponential rate. We will examine how twitter has become useful to organisations and the role it plays in their growth in terms of customer size, brand awareness etc. Also, we will look at how twitter is seen today as an emerging tool to be...
It also seems like a never ending task and there are still many more signatures to be collected before a decent attempt towards presenting the petition could be made. At the moment we are collecting a lot of signatures for a petition to be presented to the government to have a climate change law. I am sometimes shy in the beginning and sometimes I do not feel like it, but then once I start and I am in an event, I get into it and start speaking to people. I believe that there should not be...
The first Indian newspaper named The Calcutta Gazette was started by James Hicky on January 29, 1780. For three decades, all the Indian newspapers were owned by the British and were published in English. Indian social reformers such as Raja Ram Mohan Roy, Lokmanya Tilak, Bal Gangadhar Tilak, Gandhiji and Lala Lajpat Rai used the press as a weapon to fight against the British Raj. During the post independence period, many newspaper managements controlled the editorial by allowing their family...
"We must remember that in time of war what is said on the enemy's side of the front is always propaganda, and what is said on our side of the front is truth and righteousness, the cause of humanity and a crusade for peace." (Walter Lippmann, 1922) It is said that in almost every conflict there are at least two grounds, the battlefield and the thoughts that occupy people's minds through propaganda. Both sides can be found guilty of misleading people with subjectivity, distortions,...
As a matter of fact, the role of women is more stereotypical than that of the men in the promotional campaigns, and the power of women are inferior to the man especially in the TV advertisements. According to the researches on advertising that have been done before, the results usually fall into the following categories including: (1) Women being linked with sexual meanings. (2) Women being viewed less powerful than men. (3) Women being thought to be obliged to dominate the housework. (4) Women...
On July 20, 2012, a young gunman detonated tear gas grenades and shot into a crowd of people during the screening of the popular superhero film The Dark Knight Rises in Aurora, Colorado (Joshbell et al. 10; Zakaria 17). The shooting rampage resulted in the death of 18 people and came almost five years since the infamous shooting in Virginia Tech on April 16, 2007 that resulted in the death of 33 students and teachers; which remains the most fatal shooting in a school setting in the history of...
Since the craving people have to use the Internet unrestrained is a fairly new concept that has been brought to public attention just recently there has not been much research done in the field to date.  And it is still a very debatable question whether it exists or not.  Some say that the Internet is addictive to the point where it controls one's life, others say that it is not the same as getting high or drunk to an extreme.  Nevertheless the Internet is affecting the people who use it...
In the 2002 World Press Freedom index where it had listed the position of the Press Freedom in different countries, it had ranked Thailand at the 66th position, above other Southeast Asian countries such as Philippines, Malaysia and Brunei. However, in the 2006 World Press Freedom index, Thailand was placed on a staggering 122nd position, placed below Malaysia which was at the 92nd position. These two different positions may have been greatly influenced through the events that had happened in...
'Media industry is not an abstract concept. It is composed of thousands of larger and smaller companies. In back of each one are owner. It might be an individual, several partners, a family or thousands of investors' (Compaine, 2000 in Compaine and Gomery: 504). In general, 'media' refers to various means of communications used to communicate with the people in order to make them aware of not only their particular state but also their country and other countries. Media consists of newspapers,...
Put simply, mass media refers to the Forms of communication designed to reach a vast audience without any personal contact between the senders and receivers. Examples would include newspapers, magazines, video recordings, radio and television and of course, the internet. The concept of mass media is now complicated, since through the internet, individuals have a means of potential exposure on a scale comparable to what was previously restricted to select group of mass media producers. These...