It is important to notice that public service broadcasting has been often identified with the British Broadcasting Corporation, launched in 1922 by the government and funded by the license fee. According to Scannel (2000), John Reith is believed to be the most influential person in terms of public service development. Indeed, Reith presented his own beliefs, regarding British broadcasting, in an impartial statement in 1925. He claimed that broadcasting should become a public utility and be used...
The Latin ad vertere means to turn the mind toward. This is why its called an advertisement. Marketers advertise to encourage and persuade an audience, sometimes a specific group, to continue or take some new actions towards new and existing products, services or causes. Advertising is also considered an indication of a company's viability and success which reassures employees and shareholders of the company standing. Advertising messages are usually viewed via newspaper, magazines, television,...
In recent years a new set of global news media have emerged which has the potential to reconfigure relations between policymakers, publics and media. The role of media in the recent Mumbai attacks is very remarkable. Media is considered to be the basic diplomatic channel between policy makers and the public. For the past many weeks, the biggest story in Indian media is about involvement of Pakistan in Mumbai terrorist attacks even when the shooting was continuing in the hotels, Indian media and...
Yet what was repressed returned, whether within the exploitation sector - as in the notorious Reefer Madness (1936) - or within Hollywood cinema itself. For example in The Philadelphia Story (1940), Katharine Hepburn inquiring whether Cary Grant had switched from liquor to dope and the far less subtle act of getting high and, ironically, taking down a drug kingpin in Pineapple Express (2008). Underpinning these instances is the imprimatur of, variously, the literary, the comic and the...
Public sphere is act as a platform and people debate and expressing within this space. It gives rational thinking for making decision. According to Habermas (in Grbesa 2003), public sphere as a social space for the 'rational-critical debate about political issues conducted by private persons willing to let arguments and not statuses determine decisions'. As Calhoun (1992) argues that an ideal public sphere should depends both upon the quality of discourse and quantity of participation. In...
In the era of everything instant, the perception of living life has dramatically changed. From the perspective that life to too hard to live, it has now become an adage that life is easy and living it is much easier. Thanks to the comfort of modern technology and globalization. One of the great features of the unprecedented rise of the global cultures is attributed to the revolution of the Internet and social media. Almost everything has become so easy and so instant. Currently, the worlds we...
Has turned the Internet into the 'fastest growing-tool of communication' and 'global medium' (Thussu 2006, p.208). Statistics revealed that the number of Internet users has significantly propelled to more than three times from 2000 to 2009, reaching out to more than 1.7 billion users worldwide. The manifestation is primarily attributed by the cheaper and rapid connectivity as a result of the perpetual developments of computing and communication technologies. The progression now offers a vast...
After reading Arjun Appadurai's 'The Production of Locality', and especially the part I had to address about the contexts of locality, I cannot hide my pondering on how my critique would be formed in relation to a passage combining a density of writing and compression of views on -the relatively unfamiliar to me- domain of socio-cultural anthropology. Thus, I decided, apart from providing a theoretical commentary, to approach the text in relation to literary texts, historical events,...
Golf is one of the most famous games nowadays that upholding by a great number of followers all over the world. The ball sport succeeded to attract enormous number of followings by its ease of play. In other words, people of all ages and skill levels are able to play this beginner-friendly game without too much difficulty. As is widely known, putting the ball into a series of holes on a golf course using the fewest number of strokes is the main objective of the game. Usually, a golfer need...
Food makers need to cut back on the number of ads they make regarding unhealthy products. They invest millions and billions of dollars in promoting foods that are possible triggers in certain diseases. According to Commercial Alert's website, they found that about $1.6 billion per year was being invested by marketers to market junk food to children and adolescents the year 20061 . The website states that,"Marketing Food to Children and Adolescents: A Review of Industry Expenditures,...