According to Bernard Berelson, Content Analysis refers to a research technique for the objective, systematic and quantitative description of clear content of communication (Berelson, 1952). It is a research instrument that is focused on the actual content and internal features of media. Content Analysis is used to establish the presence of certain words, themes, concepts, characters, phrases or sentences within a given text. It enumerates this presence in an objective manner. This text include...
This article talks about the disadvantages of watching television and the reality television shows, in this article the author is trying to say that there are a lot of disadvantages of watching television. There are many of disadvantages they are: it makes the person who is watching to increase heaviness because of always sitting in front of the television not doing anything else. Second it makes you misuse your time, as instead of not making a very useful things and habits or even sports you...
Thus excluded, this group could become fully dedicated to resistance with a minimum of equivocation. But the theme under globalization is, "become the 'blessed of the earth': buy MacDonald's, buy Nike, watch Oprah, use ATT and go to Disneyland." Globalization's potential for a great coordination of human and material resources is frustrated by its imperialist dynamic, which employs fragmentation and reductionism as strategies. The paper analyses the statement "Is globalization...
What are cartoons? According to Oxford Advanced Learner Dictionary (1948), a cartoon is an amusing drawing in a newspaper or magazine, especially one that comments satirically on current events. Also, it defines animated cartoon as a film made by photographing a series of gradually changing drawings, giving an illusion of movement. An animated cartoon is a short, hand-drawn (or made with computers to look similar to something hand-drawn) film for the cinema, television or computer screen,...
This plan outlines the pre-launch activities to be carried out in order to create publicity and awareness for the launch. It will highlight the approaches to different marketing and promotion styles that will prove essential for the publicity. The event management team has conducted meetings with the hotel officials and planned a brief for the mega event to be held on 30th March 2011.How to approach the local media?Advertising through the media can be quite expensive. In order to lower the...
Images of female bodies are everywhere. Women-and their body parts-sell everything from food to cars. Popular film and television actresses are becoming younger, taller and thinner. Some have even been known to faint on the set from lack of food. Women's magazines are full of articles urging that if they can just lose those last twenty pounds, they'll have it all-the perfect marriage, loving children, great sex, and a rewarding career. Why are standards of beauty being imposed on women, the...
"Ni dieu, ni maitre" (neither God nor master) - an old anarchist slogan that was the title of a magazine founded in 1880 by Auguste Blanqui. Today, this statement is what defines our lives in the Western society. We no longer believe in God nor have to subscribe to the opinions of our boss. Ever since World War II, the highest authority that employs truth is no longer the church, or the political party, but mass media. With the rise of "new media" this post-war system of...
The process of gathering data to buttress my arguments in my second chapter. Collection and analysis of the primary data is important at this stage of my research. I have divided this section into two parts. The first part which is to concentrate on one magazine (Now magazine) instead of using various magazines which may create a broad or insignificant survey. Although, now magazine is not the biggest selling celebrity magazine in the UK, it is one of the most read after the current biggest...
and Video games and : a bright title in nowadays world of pop culture, yet a very controversial area of it. Simply known as electronic games that interact with the user using video feedback technique, video games are growing ever popular. Ranging from core, casual, serious, to adventurous genres, video games succeed in captivating their users in a total different world of theirs. Are games that good for the coming generations? Is another virtual world necessary besides that they are living in?...
Music is an important for part of way of life, no matter in the past or now everyone is listening to music. However, in the past, the ways of listening to music is not as easy and convenient as now. It is because nowadays with the development of Internet, people can search songs through various platforms such as You Tube, Yahoo Music and Billboard. Therefore, people using these platforms to search songs for their entertainment. According to research, You Tube is the most viewed and the popular...