Public relations can be defined as "is a field concerned with maintaining public image for high-profile people, commercial businesses and organizations, non-profit associations or programs" (1). Although technology, especially social media sites including Facebook, Twitter and blogs have changed the way public relations is practiced, it has not changed the fundamentals of it. Even though technology has provided the industry with new PR tools and methods for its implementation, and...
According to the definition in the Hornby(2004:620), "fan is a person who admires somebody or something or enjoys watching or listening to somebody or something very much". There are two basic implications within the definition. Firstly, fans have targets to pursue, whatever stars or programs. The targets are the foundations of their belief, which are the source of their passion and creativity, even are the core of their social lives. Secondly, tremendous interest is endowed idols and...
Human beings are the social animals live with others. From the moment we are born until the last moment of our life, our whole life is a process of socialization. We are living with other people in the various kind of things related. Personal chat with the neighbors, teaching someone or learning something forms others, showing the opinions to others so on. All those kind of activities are communication. So, all the human societies involve the communication and the communication takes an...
Social media is a recent phenomenon for both academia and business. Web 2.0 is the principle of social media, it declares as refer to a set of principle rather than to a standard or a technology (Tim O'Reilly, 2005). It has been introduced as a new revolution as far as the relationship with consumers is concerned. Social networking as part of the sub-set of social media is getting the most attention. The impressive growth of their audiences for the past two years has been highlighted both by...
1. Introduction The development of technology in the 21st century has been bringing to us many advantages. One of these is online games-a popular kind of game among teenagers. Online games can be simply defined as games which can be played online over the internet. Online games also can be played against different users in different locations. The trend of playing online games is getting more popular due to the different advantages they offer. Playing online games has a lot of benefits because...
carrying out an organization's managerial work by drawing on the human financial, information, and material resources from multiples countries and serving markets that span multiple cultures requires global awareness competency. Global awareness competencies can be built by developing further cultural knowledge and understanding and cultural openness and sensitivity. (Hellreigel, Jackson, Slocum, Staude and associates, 2004). The dimensions of global awareness competency regarding to the media...
Andy Warhol said, "Art is what you can get away with," but is it really? Can you get away with selling a plain black canvas for 7 million dollars? Kasmir Malevich, a Russian artist from the 1920s did (Levin). When minimalism first appeared on the scene, critics were bedazzled. They did not know what to think of this new art form with extreme reductive tendencies ("Minimalism"). Most minimalist art is too reduced, too simple. It lacks the basic aesthetic qualities that make...
This essay will describe the convergence of old and new media in the context of British Telecom (BT). It will define the meaning of convergence and assess the key discourses surrounding the convergence of BT technologies. Sturken and Cartwright (2009) defines media convergence as the combination of media together in a single point of access or one conglomerate form. Examples of media convergence are the merging of a telephone, wireless email system, camera and musical listening system in one...
Space capabilities are becoming absolutely essential for national development, economic well-being, commerce, and everyday life, besides becoming a crucial component of successful military operations. It is generally well-known and accepted that space has emerged as an essential component in furthering a nation's comprehensive national power. India has a robust civil space programme which is essentially geared towards scientific and development goals. As we move towards scientific and...
Introduction South African television broadcasting provides a representation of South Africa that serves the government's attempts to build a nation out of a separated past. In South Africa, several locally produced television programs depict a Black middle class focused on material consumption and individual gain. These portrayals, largely uncomplicated by issues of lingering racial and economic contention, serve the government's attempts to create a neoliberal post-apartheid national...