In today's day, the music industry as we see it today is an amalgamation of compositions, recordings and live performances. The people involved in the music business are not only the who create music and perform but also companies who out up the recorded music for sale (record labels, retail music stores etc), companies that broadcast music (radio) and many other people are who are not directly creating music or performing. The music industry has seen a major shift over the years; first it was...
Before any real discourse can be had, a clear understanding of what a ‘hacker’ really is must be established. For the purpose of discussion, a hacker will be defined as any person who uses a computing device to circumvent the limits of a system, and by doing so, gains unauthorised access to a system. With this definition in mind, it becomes much simpler to comprehend the significance of the issue at hand. Hacking became a credible threat in the mid-1990's, when technology reached...
As the use of publicity gained increased acceptance, the first publicity agency, known as the Publicity Bureau, was established in Boston in 1900. Harvard College was its most prestigious client. George F. Parker and Ivy Ledbetter Lee opened a publicity office in New York City in 1905. Parker continued to work in political public relations, but Lee went on to become an advisor and counselor to prominent individuals and major industrial enterprises. He and other public relations pioneer are...
Sony Entertainment has a large brand name and has a large target market for all of their electronic product line. Because of the high demand for new technology and consumers buying Sony quality products, it has an annual advertising budget of approximately five billion US dollars globally [] . And last year in 2009, Sony spent 3.4 billion dollars in advertising alone, which is around what other competitors spend on advertising. Sony has an effective approach with spending money on...
The Internet is an invaluable resource for collecting information. Whether one is writing a research report or just curious to gain some knowledge, online encyclopedia's search, engines, news sites, and personal websites is all great places to go too. Online Encyclopedias. Wikipedia and Britannica are perhaps the most well known online encyclopedias. These are the easiest websites to go too if one wants to learn some information quickly. However, there are many critics that place little trust...
Humans have evolved over time to sense the world around, when encountered with something, someone or place. As individuals, the awareness of the five basic senses is apparent and these senses are; touch, smell, sight, hearing and taste. What individuals are not well aware of is the sixth sense and this is the sense of otherworldliness: a connection to things greater than physical senses humans are capable to observe. Sixth sense technology enables people access the World Wide Web without the...
In general, "media" refers to the tools of mass communication. Media today consists of television, Internet, cinema, newspapers, radio, magazines, direct mail, fax, and the telephone. Viewers can see some form of pictorial representation of messages through certain types of broadcasting and advertising. Images are visual representations, pictures, graphics, and include video, movies. Images are very useful in media to help get across messages effectively. Media images are ubiquitous...
In today's technological era, sharing music has become a part of North American lifestyle. In fact, 70% of online users find piracy socially acceptable and 67% of digital piracy sites are hosted in North America and Europe (Shore, et al., 2001). Music piracy involves the copying and distribution of a piece of music without the permission of the composer, recording artists, or copyright-holder (Hinduja, 2003). From rewriteable tapes in previous generations, to modern digital techniques such as...
The global phenomenon of the Internet grew rapidly through the 1980's and early 1990's, making it possible to accommodate and access online graphics, communication, sound, moving pictures, information rather than mere text (Bucy, 2002). This 'New' media has been particularly important in developing network technology, which positioned computers at the centre of a new communications medium in society (Abbate, 2000).There are countless topics regarding the internet and its usage. Some of which...
Introduction Nowadays, using social media, the process that people use in order to impress others, has changed. Easier, as it is, to share thoughts, personal details and pictures, the question is: "Is Facebook used just as a convenient method to be social or as a tool used towards impression management?" Also, what sort of satisfaction do users receive by assembling an ideal image on Facebook? The aim of this research is to look into the needs, for someone to choose a social network...