Data Analyis And Findings Management
This chapter presents the data analysis and discusses the findings from the qualitative research, and provides the results of the semi-structured interview.
Data analysis is "the process of moving from raw interviews to evidence-based interpretations that are the foundation of published reports" (Rubin and Rubin, 2005, p. 201). Patton (1990, p. 297) describes the data gathered by qualitative method as "voluminous" and the process of making sense out of pages of interviews and notes as "overwhelming". There are various ways of analysing data; in fact, there is no right way or not only single way to analyse qualitative data (Tesch, 1990; Creshwell 2002). Qualitative data analysis consists of identifying, coding and categorising patterns found in data. In this study, during the data analysis phase, the researcher read thoroughly the transcribed data, and divided them into meaningful analytical units.
The method of thematic analysis chosen for this study is the data-driven inductive approach (Boyatzis, 1998). An inductive approach means the themes identified are linked to the data themselves. Inductive analysis is therefore a method of coding the data without trying to fit it into a pre-existing code frame. An inductive method has been used for all themes apart from those easily identified in the direct nature of the question put to the interviewees.4.1
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